SEJ Highlights 15 Essential Communication Skills For Digital Marketers
Effective communication skills help you to establish new relationships and take your business to a next level. With strong communication, you can also empathize with people and build trust.
Search Engine Journal contributor Adam Proehl has published an article highlighting 15 essential communication skills for digital marketers.
He says, “You can be the most brilliant digital marketer in the world, but if you can’t effectively communicate it won’t matter.
In 22 years in this business, I’ve learned just how critical communication skills are to digital marketers.
And in this column, you’ll learn how to develop and practice the top 15 communication skills that can drive your success in digital.
Ready? Let’s get right to it!
1. The Ability to Listen
Not only does listening belong on this list, but there’s also a good reason it’s the first one up.
I’ve seen talented marketers give what seemed on the surface to be a well-received presentation, only to later find out it didn’t really resonate with their intended audience.
In almost all of those cases, it was an issue where the client or stakeholder didn’t feel like the presenter properly addressed the issues they believed had been previously communicated”.
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