Ahrefs contributor Brett G. Friedman has published an article highlighting six steps to find influencers in your niche.

He says, “Influencers come in all shapes and sizes, so finding the right fit for your product can prove challenging. But fear not! It’s easier than it looks. If you know your product and can plan a budget, it’s all fun and games from there.

Here’s a process for finding influencers:

  1. Figure out your budget
  2. Look for influencers
  3. Check which platforms they use
  4. Search popular platforms for more influencers
  5. Choose the best influencers
  6. Make your pitch

Step 1. Figure out your budget

You probably have a number in mind that you think this experiment will cost. Maybe it’s a thousand dollars, maybe it’s a million”.

How to Find Influencers in Your Niche (6 Easy Steps)

Ahrefs

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