Using JavaScript to Automate SEO
Googlebot processes JavaScript web apps in three main phases: Crawling; Rendering; Indexing. Googlebot crawls, renders, and indexes a page. JavaScript can be immensely useful to automate your SEO tasks.
Search Engine Journal contributor Jose Hernando has shared a useful article on using JavaScript to automate your SEO process.
He says, “A lot of fantastic automation projects in the community come from SEO professionals coding in Python including Hamlet Batista, Ruth Everett, Charly Wargnier, Justin Briggs, Britney Muller, Koray Tuğberk GÜBÜR, and many more.
However, Python is only one of the many tools you can use for automation. There are multiple programming languages that can be useful for SEO such as R, SQL, and JavaScript.
Outside of the automation capabilities you’ll learn in the next section, there are clear benefits from learning JavaScript for SEO. Here are just a few:
1. To Advance Your Knowledge to Audit JavaScript on Websites
Whether or not you deal with web apps built with popular frameworks (e.g., Angular, Vue), the chances are that your website is using a JavaScript library like React, jQuery, or Bootstrap”.
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