While keyword research is still a great way to uncover opportunities to drive organic traffic back to your clientsʼ websites, you have to dig deeper to find SEO success. You have to get comfortable with behavioral analytics.

Marketing Land is hosting a webinar ‘Why You Need to Rethink Your SEO Approach in 2021 and Beyond’ on Tuesday, June 22, 2021.

The Marketing Land team says, “Join CallRail’s panel of experts and learn why Google prioritizes behavioral analytics and search intent over keywords alone.

Key takeaways:

  • Guidance on what search intent is and how you can meet your searchers’ intent
  • How you can improve search rankings by understanding user behavior
  • Examples of quality SEO content built around search intent”.

Why You Need to Rethink Your SEO Approach in 2021 and Beyond

Marketing Land

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