HubSpot Highlights Six Analytical Skills Marketers Need
To improve your internet marketing performance, you need to find and apply the right strategies. By learning to analyze the data, you can scale up your marketing performance.
HubSpot contributor Katrina Kirsch has highlighted six analytical skills that marketers need to develop.
She says, “We’ll explore the various types of analytical skills later on, but first, let’s look at how analytical skills differ from critical thinking skills.
Analytical Skills vs. Critical Thinking
A person who uses logic to find patterns, brainstorm, analyze data, and make decisions based on that information has analytical skills. One of the skills required to do that is critical thinking.
In other words, critical thinking is just one of many skills you need to be an analytical thinker.
You probably use critical thinking more often than you imagine, like when you:
- Question whether a piece of information is a fact or an opinion.
- Break problems down to understand the reasoning behind them.”
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