Seven Steps to Create a Winning Blog Content Strategy
Blogging is a great way to promote your products and services. It enables you to expand your business. But it has to be a continuous process of publishing quality and relevant content.
Ahrefs contributor Katy Mrvova has shared seven steps to help you create a winning blog content strategy.
She says, “Among other things, a good blog can:
Drive traffic to your business.
Increase awareness of your brand and products.
Bring new customers your way.
Educate and nurture your customers and prospects.
Help you become a thought leader in your niche.
We say “can” because you first need a bulletproof blog content strategy for your blog to tick all of these boxes.
And that’s what we’re going to talk about today.
Here’s what we’ll cover:
What is a blog content strategy?
Why do you need a blog content strategy?
How to create a blog content strategy”.
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