Facebook Launches Marketing Analytics Professional Certificate Course
Facebook has launched the ‘Facebook Marketing Analytics Professional Certificate’ course on Coursera.
The course announcement says: “Launch Your Career in Marketing Analytics. Build in-demand skills and gain credentials to go from beginner to job-ready in 4 months or less. No degree or prior experience required.”
The Coursera team says, “By taking this course, you will learn to…
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Collect, sort, evaluate, and visualize marketing data
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Summarize and analyze data using marketing analytics methods
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Design experiments and test hypotheses to evaluate advertising effectiveness
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Use Facebook Ads Manager to test ad effectiveness and evaluate the results.”
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