YouTube is a great platform for all kinds of businesses. It has created an opportunity for low-cost promotional tactics and income creation.

Copyblogger contributor Tim Stoddart has shared four steps to grow your personal brand on YouTube.

He says, “Building a YouTube presence has many benefits. Creating video content is one of the best ways to build authentic relationships with your followers.

If your goal is to grow your personal brand on YouTube, but you don’t know how to get started, keep reading.

This guide will walk you through a four-step process.

Step #1: Pick your niche

One of the biggest mistakes people make is approaching YouTube with the idea of “wanting to be a YouTuber.”

Some people have had huge success by vlogging or making lifestyle videos of their daily adventures. But this approach will almost always lead to failure, because when you try to appeal to everyone, you end up speaking to no one.”

How to Grow Your Personal Brand on YouTube

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