Ahrefs contributor Si Quan Ong has shared 17 actionable content marketing tips for 2022. He says, “Just can’t get your content marketing program to work? Fret not. Here’s a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales: 1. Know who you’re creating content for A conversion rate optimization (CRO) agency writes about CRO and attracts other CRO professionals. But CRO professionals don’t need CRO services. So the agency’s blog attracts no useful leads, and the agency declares that content marketing doesn’t work. But if the... [...]

Getting more and more visitors to your website is one of the basic requirements to achieve online business success. With a well-designed website and a strong SEO strategy, you can achieve your goals. AWeber contributor Sahil Kakkar has shared five SEO best practices to increase blog traffic and engagement. He says, “In this article, I will walk you through the details of mastering the art of optimizing blogs for your target audience. But how will you reach your potential users if they won’t be able to find you? Because Google’s search algorithm uses more than 200 factors to rank websites,... [...]

Successful marketing is the result of creativity combined with hard work. With the right mix of ideas and tools, you can achieve desired marketing goals. AWeber contributor Kelsey Johnson has published an article highlighting 25 free marketing tools. She says, “Whether you’re a marketer, business owner, or just looking to learn some new skills, there are tons of free marketing tools that can make you seem like a pro. Check out the following list to give your business a boost, create more engaging content and emails, and — above all — sell more stuff! Free design tools Canva Canva has... [...]

For years, Content Sparks has been producing high-quality ghost-written PLR training materials that you can use as your own by adding your name and logo to the unlabeled materials. We have mentioned their work in IM NewsWatch many times, (and have invested in quite a bit of it.) If you missed any of their content in their past sales, this is your second chance to get content you can incorporate into webinars, online classes, or printed or recorded products. They are offering a 50% discount on their whole catalog of training materials.(Use Coupon Code NewBday2021 for today’s sale prices.)... [...]

With over 4 billion social media users worldwide, every minute 350,000 tweets are sent, 4,100 clicks on sponsored Instagram posts, 21 million snaps created, and 694,000 videos viewed on TikTok. Digital Marketing Depot has published ‘The Social Media ROI Playbook’ to help you improve your social media marketing performance. The DMD team says, “Produced in partnership with The Social Intelligence Lab, in this playbook Meltwater explores how you can optimize, grow and manage your brand on social to ultimately drive growth. Expect to learn: The Holy Grail: Optimise your Digital... [...]

Influencer marketing helps you to work with influencers to reach your target audience to boost conversions. HubSpot contributor Kristen Baker has published an in-depth article on influencer marketing in 2022. She says, “Influencer marketing is an investment — to get it right, you have to devote time to ensure you find the right influencer to promote content that appeals to your target audience. You also have to spend money and/ or resources to reward the influencer, run various campaigns with the influencer, and more depending on your specific marketing goals. Here are some statistics to... [...]

The global marketplace has never been more crowded. No longer are you competing with the Mom and Pop next door or the Big Box chain down the street. Now, more than ever before, ensuring that your online business presence not only survives but thrives also means ensuring that it stands out above a sea of competitors. While this borderless marketplace opens up a virtually infinite target market, it also requires immense skill, creativity, and strategy if you are going to cultivate a reputation (or “brand”) that your target market will both recognize and respect. And if your goal is to... [...]

If you haven’t invested in a PrimeStocks membership, today is your last chance to get the launch pricing. You are getting 10 Million stock media items (graphics, videos, audios, etc.) for a small one-time investment, rather than paying other stock media companies for each item you download. A generous offer like this doesn’t come along very often. You want to grab it while you can. We certainly did. You can use PrimeStocks media for your own projects and for projects you create for clients. Consider all the places you need stock media. You now can have a solution that will have media... [...]

A strong and transparent relationship with your customers can help you strengthen the trust factor resulting in better sales. Merkle contributor Jill Hartling has shared six steps to building better marketing and IT relationship. She says, “Although it can seem frustrating, there are steps that can be taken to help ensure that the product delivered meets stakeholder needs and avoids costly revisions. Six Steps to Better Outcomes 1. Build your partnerships. Relationships are important throughout an organization but are even more vital when it comes to the volley between marketing and IT.... [...]

SEO is the backbone of any business today. It helps you move beyond barriers to attract more and more customers and get more sales done. MOZ contributor Daniel Marks has published a detailed article titled ‘How to Invest in SEO’ to help you make the most of your SEO efforts. He says, “This post will not cover what SEO work is actually worthwhile, or how to determine your SEO strategy, or how to hire the right SEO, or what tools to use, etc. Those are all aspects of investing in SEO that very much depend on your unique context. That said, hopefully this framework will help you... [...]