How to Attract More Guests on Your Podcast
When you have well-known experts from your domain as guest speakers, the chances of reaching more audiences grow up.
Entrepreneur magazine contributor Ginni Saraswati has shared four tips for attracting more guests to your podcast.
She says, “To help guide you through the process of reaching out to guests and starting this value exchange on the podcast, here are four of the best tips I have found most helpful in conducting this process.
1. Make the pitch personal
Creating a pitch has got to be personal. As someone who has interviewed over 1,000 people and been on over 250 podcasts, I connect better with the hosts (and guests) who make an effort to get to know me. A pitch that is 100% templated is not only completely noticeable but also impersonal. Start with what draws you to this person and include a personal anecdote. For example: I loved the episode you had with Jane Smith — you both navigated how to set boundaries for yourself in this conversation. My audience is constantly asking questions about how they can build better relationships and boundaries are a huge part of that. My podcast would.”
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