Scale With ABM, February 15 [Webinar]
Broad outreach and generic marketing don’t speak to your target audience or land the right leads for your B2B brand. Learn how you can use account-based marketing (ABM) to optimize and personalize each touchpoint along your customers’ journey to produce higher ROI than other marketing strategies.
MarketingProfs is hosting a webinar ‘Scale With ABM’ on Tuesday, February 15, 2021 at 2.00 pm ET.
The MarketingProfs team says, “Join Shira Abel to discover how to set clear, achievable goals, target specific accounts, realign and pivot if needed—and end up with top closed-won accounts.
You’ll learn how to:
- Secure ABM program goals
- Choose targeted accounts
- Implement Advanced targeting tactics
- Lead a simple campaign journey
- Evaluate common red flags
Feel free to bring your strategy questions to this conversational webinar.”
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