Content creation requires originality and creativity. Creativity helps you continuously attract new followers and customers.

Bruce Clay has published a new article highlighting seven ways to come up with content ideas for your SEO program.

He says, “Expert, shareable content is the backbone of your SEO program. But coming up with topics can be intimidating if you don’t have the proper guidance. Here, I’ll outline seven ways you can keep your SEO editorial calendar filled with useful content:

1. Keyword Research

One of the most obvious places to start is your keyword research. Your keyword research should drive endless new webpages on your website.

Keyword research helps you identify the things that your target audience is looking for. It helps you understand your customer journey, so you can create content to support them at every step.

Not only that, but as you research keywords, you get a sense of the type of content that is ranking for those keywords. That tells you what search engines like Google believe is quality and what types of things other websites are saying about the topic.”

7 Proven Ways to Come Up with Content Ideas for Your SEO Program

BruceClay.com

 

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