AWeber Shares Six Email Writing Tips
To achieve the best email marketing results, you must write emails that help you capture the attention of your audience and appeal to them.
AWeber contributor Pam Neely has shared six writing tips for any kind of email.
She says, “Once you understand just a few of these email writing hacks, you’ll be able to apply these principles to any kind of email. You’ll write with more confidence, write faster – and get your emails read and acted upon more often.
1. Get to the point
The fewer words there are in your emails, the more likely those words will get read. And wasn’t that the real reason you sat down to write the email – so it would be read and understood?
Writing shorter emails helps your readers because they’ll have less to read. It also helps you as the writer because the point of your email is to communicate. It’s not to rack up word count.
But here’s a writer’s secret: Sometimes you have to write a bit before you’ll get clear about what you want to say and how to say it.”
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