Ahrefs Highlights 4 SEO Benefits of Going Public
SEO is a dynamic process. There are several elements that affect the SEO process and the status of the organization matters a lot.
Ahrefs contributor Michal Pecánek has published a new case study on ‘4 SEO Benefits of Going Public’.
He says, “Going public is one of the rare occasions when even a relatively unknown company will get great media coverage. Basically, any media that reports about companies on the stock market is at play here.
The direct SEO benefits of this coverage can be divided into three segments: backlinks to the customer-facing website, backlinks to investor relations pages, and brand mentions. Let’s dive into each of them.
Links to customer-facing website
The first category is the backlinks to the homepage, product pages, FAQ, and other standard pages that potential customers of the business visit. In other words, these are simply the backlinks you’ll be happy to attract at any time.”
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