SEJ Shares 5 Link Building Strategies
Link building is one of the most essential search engine optimization (SEO) tactics. Quality links can help you improve your SEO rankings.
Search Engine Journal contributor Kaitie Frank has published an article highlighting the top 5 link-building strategies.
She says, “Link building strategies take a bit of upfront leg work, but once you’ve laid the groundwork, you’ve set yourself up for considerable success.
To create your link-building strategy, consider the following steps.
Analyze your site.
Before you determine which sites to pursue or how many links to get, you must know what your site does well and doesn’t do well.
Determine whether you should focus on backlinks or keyword research (or both). Once you know what your site lacks, you can build assets to help aid your strategy.”
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