iloveseo Shares 15 Ways to Optimize Link Anchor Text
In her June 2021 article, iloveseo.com contributor Carrie Powers shared seven tips for flawless anchor text SEO.
In her latest article, Powers has shared 15 more ways to optimize your link anchor text.
She says, “Anchor text is one of the most unique current ranking factors because it affects both the page it’s on and the page it’s pointing to.
So suffice it to say that anchor text is an integral part of SEO in the 2020s, and whether you’re an SEO beginner or a seasoned expert, it needs to be on your radar. If you play your cards right, it can help you achieve better rankings and net more visitors for the site you’re optimizing. Ahead, we’ll explain how.
1. Don’t Over-Optimize
If you’ve ever researched bad links or black hat SEO, then you already know there’s such a thing as too much (or even unscrupulous) optimization. From buying links to publishing duplicate content, there are a bevy of questionable techniques capable of getting sites into trouble with the powers that be. And as a major component of any SEO strategy, it’s a given that anchor text can be subject to over-optimization as well.”
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