Seven Steps to Building an E-commerce Site in 2022
E-commerce has been growing consistently as the Internet widens. According to a Forbes study, e-commerce sales grew 50% percent during the pandemic.
Semrush has published an article highlighting seven simple steps to build an e-commerce site in 2022.
The Semrush team says, “In this article, we will go over seven steps to kick start your own ecommerce website. We’ll also discuss the best ecommerce tools that are available to business owners looking to establish and track the success of their website. Without further ado, let’s get started!
1. Create Your Ecommerce Marketing Strategy
Before you can pick out a website name (domain name) or start adding products, you will need to create an ecommerce marketing strategy. This strategy will need to include several components like:
- Business goals and objectives
- Key performance indicators (KPIs) for your site
- A content marketing strategy
- A site content calendar
- Social media, email, and other types of site promotion
Creating this overall strategy is the first and most crucial step. Take your time ideating and invest in the resources you need to do the job.”
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