Steps to Audit Your Site’s Backlink Profile
By auditing your backlinks pointing to your website, you can continuously improve your SEO performance.
Search Engine Land contributor Marcela De Vivo has published an article highlighting the steps to audit your site’s backlink profile.
She says, “In this article, we’ll explore a step-by-step process to comprehensively audit your backlink profile and keep an updated disavow on file with Google Search Console.
Build your list of backlinks
It’s important to use as many sources as possible to build your initial disavow list. Generally, I download my backlinks from Google Search Console, Ahrefs, and LinkResearchTools. I then upload all of these links to Semrush’s Backlink Audit tool.
Once your audit runs, you’ll get an Overall Toxicity Score and other important data:
Categorize your links
If you click on the Audit tab, you’ll see a list of all of your backlinks. For each, Semrush will list the Anchor Text, Authority Score and Toxicity Score.”
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