A social media marketing strategy is a planning document that outlines what your goals are, the steps you’re going to take to achieve them, and how you’re going to track your progress towards them.

Blogging Wizard contributor Nicola Bleu has published a new guide highlighting eleven steps to building a strong social media marketing strategy in 2022.

She says, “In this comprehensive guide, we’ll be walking you through exactly how to build a social media strategy that drives results.

1. Analyze your current social media performance

Before you can begin to put together your social media strategy plan for the future, you need to think about where you are right now.

If you’ve already been using social media for a while, start by analyzing your efforts so far. The aim is to find out:

  • Which strategies are already working well for you and which aren’t?
  • Which social media platforms are you seeing the best results from?
  • How many followers do you already have on each platform?
  • What kind of average engagement rate are you generating on your social posts?”

How To Build a Social Media Marketing Strategy In 2022

Blogging Wizard

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