Building Backlinks with Reverse Outreach Strategy
Backlinko’s Brian Dean has published a new study highlighting his new reverse outreach strategy he used to build 5,660 backlinks in 30 days.
He says, “Reverse Outreach completely flips the script on outreach-based link building.
Instead of reaching out to bloggers and journalists, you have them come to you.
Specifically, you target keywords that bloggers and journalists search for. And create content that they WANT to link to.
Let’s look at a real-life example.
A few months ago I published this post on my site:
This post was designed specifically to get backlinks from journalists.
(More on that later.)
I also made sure to optimize that post around keywords that bloggers and journalists search for.”
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