VidEvolve is ​​the world’s only multi-purpose interactive video creator for all your video marketing needs. Now you can: • Engage Your Audience, • Warm-Up Leads • Make Sales All from right inside your videos. VidEvolve creates interactive videos that you can use anywhere (or sell to others) in just 3 easy steps: STEP 1: Pick A Trending Video. Pick any trending YouTube/Vimeo video or upload your own STEP 2: Make It Interactive. Add interactive elements using the built-in drag-n-drop editor STEP 3: 1-Click Embed Or Share. Embed Anywhere – website, blogs, social... [...]

Search Engine Journal has published a new podcast episode ‘The Four Day Work Week – Will It Work For Your Marketing Team?’ featuring Loen Baker and Joe O’Connor. Baker says, “Thinking about implementing a four-day work week? In this episode, Joe O’Connor of 4DayWeek.com joined me to discuss implementing a four-day week and why CEOs and HR managers should consider trying it. We also discussed the global momentum around the shift in thinking amongst companies. ” Search Engine Journal  [...]

Content marketing is an integral element of your marketing mix. It helps you improve your credibility with quality content. Content Marketing Institute has published a new e-book ‘Launch Your Own Content Marketing Program: Why, Who, & How’ to help you launch your content marketing program. The CMI team says, “Get the tools and step-by-step instructions you need to: Create enough content to support your content marketing mission and business goals over the long term Identify your target consumers and craft unique stories that will engage their interests while moving them... [...]

MOZ contributor Amanda Jordan has published a local SEO case study ‘How We Increased Revenue with Speed Optimization’. She says, “Our client’s goal is pretty simple: take a bigger piece of the pie from the larger nationwide home cleaning franchises. Our technical audit showed that the site was very slow, so site speed is where we started. Our methodology 1. Set up staging environment with WPEngine Whether you’re using tools and plugins or choose to manually update the website for speed, you should create a staging (or test) environment. Making manual changes to the code that... [...]

According to Juniper Research, by 2023 the global cost of digital advertising fraud will reach $100 billion. Invalid traffic and fraud consume your budget, leaving you with few genuine leads and poor advertising ROI. Marketing Land is hosting a webinar ‘Protect Your Paid Advertising Spend Against Ad Fraud and Invalid Traffic’ on Tuesday, June 28, 2022. The ML team says, “In this presentation, you’ll learn how to verify advertising engagements and proactively block invalid traffic. Ad fraud expert, Adam French, will share his insights into creating better outcomes for digital... [...]

Google Autocomplete allows the searchers to complete their query by suggesting possible extensions of what they are currently typing in the Google search. MOZ contributor Ann Smarty has published an in-depth article on Google Autocomplete. She says, “Keyword research is exactly how SEOs have been using Google Suggest for ages — with much success. Google Autocomplete is perfect for discovering more specific and relevant phrases that searchers are using to solve problems or answer questions, as it extends your search query as you type it. If your query is searched a lot, Google will continue... [...]

MarketingProfs is hosting a webinar ‘How to Audit Your Content and Website for SEO and Lead Generation’ on Tuesday, July 19, 2022, at 2.00 pm ET. The MarketingProfs team says, “Do you know what content hooks your audience? Which specific pages make up your top 10%? And where your visitors come from? Join us on July 19 to learn how to: Find the pages which get your best results from search Uncover and track the ROI from on-page videos Check the user’s wait time of website links and CTAs (speeding up your links makes a huge difference in conversions!) Discover the adjustments... [...]

Neil Patel is hosting a webinar ‘Nail Your Digital Strategy and Website UX for the New Hybrid Shopper’ on Tuesday, June 28, 2022 on YouTube. He says, “Modern customers demand convenience. Accelerate your e-commerce experience and convert more leads than ever before with NP Digital + WP Engine’s webinar.” Nail Your Digital Strategy and Website UX for the New Hybrid Shopper Neil Patel’s Blog  [...]

Content Marketing Institute has published a new e-book ’24 Experts Reveal Their Content Predictions for 2022′ to help marketers improve their content marketing. The CMI team says, “Want to know what will really make a difference in your 2022 content marketing? There are 9 key trends that will make or break your strategy. From community building to digital transformation, to embracing authenticity to scaling video  –  learn why each of them are important and how they will impact your audiences and your brand’s storytelling.” 24 Experts Reveal Their Content Predictions... [...]

With the constantly rising number of users, Instagram offers an unparalleled opportunity for businesses to reach their prospects. Blogging Wizard’s Adam Connell has shared 30+ Instagram tips, features & hacks to grow your audience and save time. He says, “Ready to take your Instagram account to the next level? Let’s jump into the definitive list of Instagram tips, features & hacks. 1. Regram your follower’s posts and stories It can be tough to come up with new ideas for eye-catching, on-brand Instagram snaps every single day. Fortunately, you don’t have to! You can offload... [...]