Site search functionality allows your users to search and find content on your website quickly and efficiently. While it’s similar to a regular search engine, it is exclusive to your site and works by indexing it constantly.

Search Engine Journal contributor Kayle Larkin has shared on-site search best practices for SEO and user experience.

She says, “Below are seven best practices to follow when adding an on-site search to your website.

1. Search Box Placement

on-site search bar placement

Your search bar should be easy to find.

No one will scroll to the footer of your website looking for it.

When someone views your website on a desktop, it should be in a prominent spot, preferably near the top right corner.”

On-Site Search Best Practices for SEO & User Experience

Search Engine Journal

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