SEO is one of the most helpful tool for drawing more people to your website and, by extension, your brand.

Programmatic SEO is a tool that lets you create large numbers of pages using specialized code.

Oncrawl contributor Nick Brown has published ‘A comprehensive guide to programmatic SEO’ explaining programmatic SEO.

He says, “With programmatic SEO, you can ensure you’ve got a dedicated page for every category, product, and/or service available on your website. You also get to avoid creating each of these pages yourself, which saves time, money, and effort.

Since each of these pages is tailored to a highly specific keyword (or set of keywords), they’ll all have an easy time ranking highly in organic search results.

A quick bit of context: organic search results are the first ones that come up when a user types in a given keyword or phrase. Advertisements don’t count as part of organic search results. The thing that makes them ‘organic’ is that they earn their spot using SEO, not by paying for it.

Programmatic SEO lets you get more of your content in those organic search results with minimal effort. All you need to do is a bit of keyword research to find out which terms you want your chosen programmatic SEO tool to create content for. The rest is taken care of for you.”

A comprehensive guide to programmatic SEO

Oncrawl

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