When tech giants announced the death of third-party cookies, many marketers had to re-evaluate their strategies.

Adweek is hosting a webinar ‘Designing A First-Party Data Strategy for a Cookieless Future: Win Customer Loyalty and Drive Conversions’ on Tuesday, September 13, 2022, at 1.00 pm EDT.

The Adweek team says, “Join Acquia and VMLY&R to learn how to forge a first-party data strategy that will prepare your business for the future in an uncertain digital marketing landscape. You’ll find out: 

  • How to win customer loyalty in a cookieless world
  • How to design and implement a first-party data strategy using a CDP as your secret weapon
  • How a CDP can help cleanse and unify data to better target customers and drive conversions.”

Designing A First-Party Data Strategy for a Cookieless Future: Win Customer Loyalty and Drive Conversions

Adweek

Sharing is caring