Competitive Analysis: A Comprehensive 9-Step Guide [Guide]
Competitive analysis provides much-needed context when formulating an SEO strategy.
Search Engine Journal has published ‘Competitive Analysis: A Comprehensive 9-Step Guide’ to help marketers understand and improve competitive analysis.
Joel Mesherghi says, “Need help getting started with your competitive analysis? I created a checklist with everything you need – and in this article, we’ll cover a comprehensive nine-step guide to conducting your own analysis.
Make sure you make a copy of the checklist to edit your own version. How
How To Use the Checklist
I’ve split the checklist into two sections:
Domain-Wide Analysis
These sections focus on domain (or subdomain) level analysis and aim to uncover a domain’s relative strength or performance.
For example, backlink data.
Page Type Analysis
These sections focus on specific page type analysis. For instance, assessing the UX, design, and content of a page type.”
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