The holiday marketing season is here. By discovering the mindsets of our customers, we can make more sales.

Microsoft Advertising team has published an article featuring seven consumer trends to elevate the 2022 holiday campaigns.

The Microsoft team says, “Here are 7 consumer trends and tips to help you create successful campaigns this holiday season.

Trend #1: Early Promotions  

Retailers’ kick-off holiday shopping in mid-September. 

Ring in the ‘Holiday-in-September’ rush! We’re anticipating incremental click volume in September and October as shoppers browse for price discounts, while shopping volume in November through December will happen as expected.

Put this trend to work:

  • The Microsoft Audience Network helps you reach customers when they start their purchase journey – don’t miss their discovery period by running Search only, start Native and Search now! Businesses who run Search and Native have seen a 3.6x lift in website visits, and 9.4x lift in conversions compared to those who run Search-only.”

7 Consumer Trends to Elevate Your 2022 Holiday Campaigns

Sharing is caring