It is difficult to constantly create new content. Using the existing content in new formats is a great way to save time.

Content Marketing Institute has published a new white paper ‘The Art of Reusing Content’ featuring useful strategies to reuse existing content.

The CMI team says, “The world’s most engaging brands have mastered the art of content reuse. See how their creative teams are reusing content to create impactful and creative marketing campaigns.

In this lookbook, you’ll learn:

  • The impact of creative content reuse in digital marketing
  • How planning and execution come together to build multi-channel content
  • The role of technology in content reuse and creative processes.”

The Art of Reusing Content

Content Marketing Institute

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