Strategic Objectives vs. Shiny Objects #ad
ContentSparks has just released a new training package, Digital Marketing Strategy Workshop.
They point out that if you don’t have strategic objectives for your business, you are likely to waste both time and money on the shiny objects that are continually appearing in our environment: video this, Facebook that, or AI the other.
What is your vision for how your business will help people and earn an income for that help? You need to get that question answered correctly before you set about laying in tools to make it happen. Otherwise, the tools probably won’t be up to the task.
Digital Marketing Strategy Workshop is designed to help clarify your strategic vision so your know where you want to go and can then properly outline a plan to get there.
This training shows you how to build a digital marketing strategy that focuses on what will work for your business, not the latest shiny object some supposed guru is pitching.
You’ll go through setting some basic goals, and then discuss the essentials of the 5 major digital marketing channels:
- SEO
- Content Marketing
- Social Media
- Email Marketing
- Conversational Marketing
By the end of the course, you’ll have the foundation of a digital marketing strategy that makes sense for your business.
Here’s another thing that makes this course a no-brainer. Once you go through the course yourself, you can use these printed materials to teach the course, yourself, to others – online or in person.
The Digital Marketing Strategy Workshop comes with a complete funnel of content:
➤ Student materials (a 116-page course book, a 51-page action guide, multiple worksheets, and Summary Cheat Sheet),
➤ Instructor Materials (215 slides, Speaker Notes, Course Research Sources list, Implementation Guide, Evaluation form, and more), and
➤ Lead Generation materials (Opt-In Report, Opt-In Slideshow, prewritten emails, blog posts, and more)
If you find this course helpful, you can use other ContentSparks materials to create a whole series of related courses, for yourself or your students, by adding on additional courses that dive more deeply into the topics you or your students want to learn more about.
Today only, the Digital Marketing Strategy Workshop is 67% off. Tomorrow, it will be back to the regular price.
So don’t waste any time, get your copy now, before midnight (PT), here: Digital Marketing Strategy Workshop.
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