How Google Uses NLP and How You Can Too with Your SEO [Video]
In his latest video ‘How Google Uses NLP and How You Can Too with Your SEO’, Nel Patel explains how you can improve your SEO strategy with NLP.
He says, “Have you noticed that when you search on Google, in most cases, they know what you’re looking for? It’s because they’re using NLP. NLP stands for Natural Linguistic Processing. This helps Google understand that when you search for terms like Apple, are you actually looking for the food or the computer company that sells phones. They use NLP in their algorithm updates just like BERT and MUM. Here’s a rough overview of NLP and how it’s used by search engines.”
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