SEJ’s Guide to Improve SEO
There are several factors that play important role in planning and executing an SEO strategy. And to achieve online success, you need to care for all of them.
Search Engine Journal contributor Claudia Higgins has published an article covering strategies to improve SEO.
She says, “Here are a few tips and strategies to prioritize first.
Structuring Your SEO Strategy
Every project you include in your SEO strategy should have a clear outcome.
There’s a useful framework that I like to call “PIE,” which stands for Protect, Improve, and Expand:
Protect
In pursuit of quick results, your first instinct may be to go after incremental visits immediately.
However, ensuring you are taking precautions to protect your site’s performance is vital.”
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