Email continues to remain at the center stage for marketing. It has been one of the most trusted tools for several years.

HubSpot contributor Katrina Kirsch has published an article featuring the ultimate list of email marketing stats for 2022.

She says, “Webinars, video campaigns, and social media posts are relatively new channels for marketers to reach their customers. But, your contemporary communication methods shouldn’t distract you from one of the oldest, yet most effective, strategies — email marketing. In fact, email ROI is an impressive $36 for every $1 spent.

  • Email marketing is used by 1 in 2 media planners. It will continue to grow this year with 22% planning to leverage it for the first time.(HubSpot Blog Research, 2021)
  • Email marketing revenue is estimated to reach almost 11 billion by the end of 2023. (Statista, 2021).”

The Ultimate List of Email Marketing Stats for 2022

HubSpot

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