Influencers in social media are people who have built a reputation for their knowledge and expertise on a specific topic. By approaching the right influencers, you can give a boost to your business.

Search Engine Journal contributor Brian Frederick has published an article featuring the top 100 social media influencers worldwide.

He says, “While some social media influencers make their living only on social media, the most impactful people on Instagram, Twitter, and other platforms are celebrities. But just like professional influencers, a name drop of your brand from one of them can reap huge rewards for your business.

The Top 10 Social Media Influencers Overall (By Total Followers on Instagram, Facebook & Twitter)

Here are the ten people with the biggest global followings:

  1. Cristiano Ronaldo, Portuguese athlete (soccer), 787 million followers – Hollywood icon good-looks paired with some of the best soccer skills the world has ever seen put Portugal’s CR7 in the top spot.
  2. Leo Messi, Argentinian athlete (soccer), 530 million followers – The Messi-Ronaldo debate may never be settled on the pitch, but it has been in social media. The Argentinian soccer legend falls in behind his generational rival, though he still has more than 500 million followers.”

The Top 100 Social Media Influencers Worldwide

Search Engine Journal

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