Four Ways to Increase Customer Referrals
Customer referrals are an essential marketing and sales tool for many businesses. The main benefit of customer referral programs is their ability to attract valuable new customers, all whilst giving back to existing ones.
MarketingProfs has shared four ways to help you increase customer referrals.
Tango Card says, “A full 92% of consumers trust recommendations from people they know, according to Nielsen, whereas less than 60% trust messages from company websites, display ads, or traditional media.
Closing a referred lead can be easier than closing a cold lead, so how do you gain more customer referrals? There are several possible approaches.
1. Social Shares
Offering small incentives to gain social shares can help spread the word about your product or service. You can implement social media contests or giveaways with larger prizes or give your audience the incentive to share your post by giving them a small gift card.
Social posts from current customers to their network can also help grow your social following and allow potential customers to get to know your company.”
Comments are closed.
