Why Sales Reps Don’t Use Marketing-Generated Content, March 2 [Webinar]
Did you know that 70% of the content marketers create for their sellers goes unused? And the biggest reason? Salespeople don’t have the confidence to use your content effectively.
MarketingProfs is hosting a webinar ‘Why Sales Reps Don’t Use Marketing-Generated Content and What to Do About It’ on Thursday, March 2, 2023, at 2.00 pm ET.
The MarketingProfs team says, “In this research-based webinar, you’ll discover how to close that content adoption gap. (We promise… there IS hope for sales-oriented marketers!)
You’ll learn:
- How to overcome the inherent credibility gap marketers face
- What sellers need in order to use your content effectively (and how to deliver it)
- How to create a sustainable content lifecycle model.”
Why Sales Reps Don’t Use Marketing-Generated Content and What to Do About It
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