2023 Digital Experience Benchmark [Report]
Contentsquare has published a new report ‘2023 Digital Experience Benchmark’ for improving customer experience.
The Contentsquare team says, “User frustration affects one-third of visitor sessions, but sites with high customer engagement drive 19% higher conversion rates. Measure what matters most to your users and optimize customer satisfaction to drive growth.
The digital landscape saw a mix of results in 2022, with traffic showing an upward trend of 5%, while user conversions experienced a slight dip of 3%. The key to CX success? Understanding the customer journey. The 2023 Digital Experience Benchmark explores the entire user experience to help you optimize experiences, convert customers and fuel growth.
High levels of customer engagement result in 1.7 times more page views and a 19% increase in conversion rates compared to those with low engagement.”
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