Five Ways to Enhance Image SEO
Image SEO is the practice of optimizing photos on your website for search engine crawlers in order to improve their visibility and ranking in search engine results pages (SERPs).
Go Fish Digital contributor Aubrey Izurieta has published an article featuring five best practices for enhancing image SEO.
She says, “We have included 5 tips to enhance your image SEO below.
1. Use unique and relevant images that enhance your content
All images that are added to your site should be done in a purposeful way that elevates your content. Adding irrelevant images will not only confuse users, but will make the content less meaningful. When determining the images to include on your page, know that the type of content you include matters.
In order to optimize user experience, it is best to think about what images you would want to see as a user yourself. You want to ensure that your image aligns with the user intent.”
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