SEJ Highlights 134 Social Media Statistics
Search Engine Journal contributor Annabelle Nyst has published an article featuring 134 social media statistics.
She says, “We compiled this list of social media statistics to help inform your research. Whether you are a marketer trying to discern the best use of your team’s time, an advertiser deciding where to put your money, or whether you are just plain curious about what’s happening in the industry, this list of stats is sure to satisfy.
So, without further ado, here are 134 social media statistics you should know in 2023.
General Social Media Statistics
Social Media Statistics Worldwide
1. There are 4.8 billion social media users worldwide, representing 59.9% of the global population and 92.7% of all internet users.
2. There were 150 million new social media users between April 2022 and April 2023 – a 3.2% increase year-over-year. If we break those numbers down, it equals approximately 410,000 new social users every day – and 4.7 every second.”
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