Neil Patel has published a new video ‘I Found the BEST Way to Run Google Ads in 2023: Here’s How’. He says, “In 2022, Google made a whopping $162 billion from search ads. That’s a lot of money. So why they make so much money from search ads? It’s because it drives revenue for businesses.” Neil Patel’s Blog [...]
Digital Marketing Depot has published a new guide ‘The 2023 State of Email Workflows Report’. The DMD team says, “This report gives a comprehensive view of the email landscape, uncovering how email marketers get things done. We’ll cover all stages of the email workflow, including production, engagement, acquisition, and ROI—as well as a look into the future at the next twelve months of email. Research, writing, design, development, segmentation, sending, and analysis are all pivotal aspects of email marketing—so how exactly are email marketers doing it? Find out in Litmus’ State... [...]
AdsReel was launched yesterday and has already made hundreds of sales. We checked the stats, and about half the purchases were for the AdsReel Bundle that includes all the optional upgrades. This is an unusually high percent for bundle sales, leading us to think it may be an unusually good value. AdsReel can become your secret weapon for building video ads for anything you want to promote. It can revolutionize your marketing efforts by: 🎬 Creating stunning video ads using just a business’s name 📈 Boosting your Google ranking with engaging video content 🔄 Turning more leads into... [...]
HubSpot has published a new video ‘Marketing Storytelling: Craft Stories That Sell’ featuring useful advice on using storytelling to grow your business. The HubSpot team says, “Marketing storytelling can boost your conversions, enhance your brand value, and improve engagement. In this video, we’ll explore how you can create compelling brand narratives using two popular storytelling techniques… What You’ll Learn: How to unlock the power of storytelling in your marketing campaigns Three ways to use storytelling in marketing Two storytelling frameworks to guide your writing Mistakes... [...]
This is a reminder for the DMD webinar to be held on July 27, 2023. Digital Marketing Depot is hosting a webinar ‘Ignite Your Marketing Engine with the Power of the Data Cloud’ on Tuesday, July 27, 2023. The DMD team says, “Join this webinar on July 27 at 1 p.m. ET to learn about: Getting more out of your existing customer data with a composable CDP approach Achieving autonomy and getting data-driven, personalized campaigns out the door faster Feeding accurate predictions of consumer behavior right into your martech stack to activate stronger campaigns and drive more ROI Bringing... [...]
Digital Marketing Institute has published a new podcast episode ‘Useful Content Marketing Tools’ featuring a list of useful content marketing tools. The DMI team says, “Want ideas on how marketing professionals are actually using AI in their daily life? Listen in to Will Francis and Danny Richman chat about what’s new in how AI is affecting marketing. This Week: Danny tells us about 2 simple but super-useful tools he built a few months back, in Google Sheets but powered by GPT-4. One is a Content Suggestions sheet to help you find new titles for content based on what’s... [...]
Digital Marketing Depot has published a new guide ‘The Email Personalization Guide Marketers Can’t Miss’. The DMD team says, “The Email Personalization Guide Marketers Can’t Miss dives into the significance of effective personalization and the benefits it brings when taken to the next level. Packed with inspiring examples, you’ll get ideas for your next personalized email campaign. This guide addresses the common questions marketers have when getting started with personalization, including dynamic content, customer data, privacy regulation, and scalability—all of which... [...]
User intent is the identification and categorization of what a user online intended or wanted to find when they typed their search terms into an online web search engine for the purpose of search engine optimisation or conversion rate optimisation. Search Engine Land has published ‘An SEO guide to understanding user intent’. Ashley Liddell says, “Understanding the user’s search journey stage is vital for effective SEO. Aligning your content to meet their expectations creates positive experiences and meaningful audience engagement. Spotting journey stages isn’t easy, but users... [...]
If your sales pipeline endlessly requires content to fuel business growth, it may feel like you’re always playing catch-up. But there are ways to speed up your content creation. MarketingProfs is hosting a webinar ’10 Ways to Create More Content in Less Time’ on Thursday, August 10, 2023, at 2.00 pm ET. The MarketingProfs team says, “The sales cycle is speeding up. And your audience is consuming your content faster than you can create it. But you have only so many hours in a day and limited resources on your team. And it’s terrible to feel like you’re falling... [...]
With AdsReel, you can create 100s of engaging video advertisements using just a keyword and an AI prompt. This isn’t just another ad creation tool. The creators (the team led by Abhi Dwivedi) describe it as like having your own ad agency that works round the clock but doesn’t charge you a dime. This AI-powered tool is set to redefine how you create video ads. Here’s an overview of how it can help you: 💰 Monetize Ads: With AdsReel, you can generate revenue by creating and selling standout video ads using just the business name. It’s the ultimate agency toolkit... [...]