Presentation skills enable marketers to effectively convey information, ideas, and messages to their audience.

HubSpot contributor Meredith Wilshere has published an article featuring 8+ presentation skills every marketer needs.

She says, “Presentation skills involve artfully crafting a narrative and using various tools to captivate the audience. This keeps listeners engaged and persuades them to take the desired action.

Keep reading to see some of the most effective presentation skills you can develop.

1. Clarity

Say what you mean and mean what you say. When presenting, you don’t have to leave anything up to interpretation. Pick action words and be clear with what you’re saying.

2. Conciseness

Being able to cut down on your presentation is a skill within itself. You should be able to cull down what you want to say, leave room for questions, and not pack too much information into your presentation that you begin to bore your audience.”

8+ Presentation Skills Every Marketer Needs

HubSpot
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