Conversational AI is a type of artificial intelligence (AI) that enables computers to understand and process human language. It allows humans and computers to communicate through speech or text.  HubSpot contributor Zoe Ashbridge has published an article featuring 10 conversational AI for sales. She says, “There are a lot of AI tools crying for our attention right now, so we’ve done some research for you. Here are ten of the best conversational AI tools for sales with notes about pricing, what we like about them, and who they’re best for. Plus, some insights from the sales pros who... [...]

Content discovery is the process of finding and consuming new, relevant content online. It involves delivering content quickly to individual users based on their specific needs. Content Marketing Institute contributor Nicole Martin has published an article highlighting five content discovery trends to improve marketing. She says, “Consider these five trends as you finalize your fourth quarter and 2024 content plans: 1. Consumers expect videos for their educational needs, a brand’s products, and its services According to HubSpot research, 66% of surveyed consumers watched a video about... [...]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Know When to Stop Your Marketing Activities’ featuring Michael Stelzner. The SME team says, “Do you know if your marketing activities are working? Is it possible you’re wasting time doing tasks that no longer matter? Join Michael Stelzner, the founder of Social Media Examiner, as he shares his perspective on the importance of analysis and a framework to help you make room for new ideas.” [uix_video width=’560′ height=’315′ responsive=’true’... [...]

ProfitReply AI is a brand-new autoresponder just released, with AI-supported simplicity. No more struggling to write every single email yourself or build a list. Email marketing becomes a breeze once you put your hands on ProfitReply Ai. It even has (and this is important) built-in servers and dedicated IPs ready to send your affiliate link to sll your leads so there’s no need to configure anything. Just push a button and send unlimited emails. You may be thinking that such a complex software comes with a hefty monthly subscription and requires prior technical skills, but you’d be mistaken. ProfitReply... [...]

Neil Patel has published a new video ‘The Differences Between Mediocre and Standout Marketers’. He says, “Not all marketers are created equal. There exists a vast chasm that separates the mediocre from the standout marketers, and understanding what sets them apart is crucial for anyone looking to thrive in the world of marketing.” [uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=LhqsxMrpGfM’] Neil Patel’s Blog  [...]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Empowering Sales Success—The Role of Marketing in Sales Enablement’ featuring Owen Richards. George B. Thomas says, “Marketing Smarts Episode 562 guest Owen Richards doesn’t believe in thought leaders. “Sales isn’t a qualification. There’s no education behind it,” Owen says. “There’s nothing to help people know the difference between doing it well and not doing it well, except for freedom of thought and people’s opinions, and with that comes such a variety.” So... [...]

Today’s consumers are constantly bombarded with messages and information. Capturing and keeping their attention requires a level of hyper-personalization that resonates with their unique preferences. Adweek is hosting a webinar ‘The Value of Hyper-Personalization’ on Thursday, October 12, 2023, at 1.00 pm EDT. The Adweek team says, “Uncover how to better connect your data to better connect with your customers from Tealium CMO Heidi Bullock. You’ll find out how to: Deliver impactful experiences in the moment to improve conversions Optimize performance and spend on key ad platforms Ensure... [...]

Search Engine Journal has published ‘State Of SEO 2024: In-House Report’. The SEJ team says, “In our second annual In-House SEO report, we offer essential first-party data and insights to give you a competitive edge throughout the remainder of 2023 and beyond. Download your copy for these in-house specific insights: Career experience and hiring trends within SEO. Impacts of AI technology on SEO. Challenges, focus areas, and business opportunities. Industry predictions and how in-house SEO teams plan the next 12 months. Key points of concern for in-house pros, including:... [...]

Link building is a crucial component of SEO and is important because it helps websites rank higher in search engine results pages (SERPs). Search Engine Journal contributor Bibi Raven has published an article featuring seven link-building tips for beginners. She says, “I’ve trained a horde of wide-eyed newbies for my agency and other link builder teams, so I know what you’re going through. Let me share my seven nuggets that will make your first link-building ride a bit smoother. 1. Manage Expectations Link building can be hard, especially if you’re not buying links or using existing... [...]

Search Engine Journal has made available a replay of its webinar ‘Secure Your 2024 SEO Budget With These Tips For Executive Buy-in’. Heather Campbell says, “Instantly access the on-demand webinar to learn: How to move fast and prove your worth with a “default to deploy” mindset. Specific tips for driving efficiency in your SEO program. Why loss aversion is a critical mindset to understand in tough times and how to use it to your advantage. Get actionable strategies to do more with less, and prove the positive impacts of SEO to senior leadership.” Secure Your 2024... [...]