A social media strategy is a plan that outlines how you will use content to grow your brand and reach your goals on social media platforms.

Search Engine Journal contributor Annabelle Nyst has published an article featuring 11 steps to creating a social media strategy.

She says, “Let’s look a little closer at what else makes social media marketing so powerful.

Increased Brand Awareness

There are 4.8 billion social media users worldwide, representing almost 60% of the total global population. That’s a sizeable audience and a promising one for marketers.

Whether you’re looking to attract new customers in markets from the other side of the world or help build awareness with local shoppers, social media marketing can help you do it.

And all marketers know that with increased awareness comes more leads, which creates more sales.”

How To Create A Social Media Strategy In 11 Steps

Search Engine Journal

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