Staying at the forefront of the evolving digital marketing landscape is always a must for B2B marketers. But it will be even more essential in 2024, when the industry is set to see many trends, innovations and disruptions that may very well redefine demand generation.

Adweek is hosting a webinar ‘The Future of B2B Demand Generation: What’s to Come in 2024 and Beyond’ on Wednesday, November 8, 2023, at 1.00 pm EST.

The Adweek team says, “Get insights to optimize your 2024 strategies, harness the latest tools and more confidently lead your brand into uncharted territory from leaders at Google and Digitalzone. You’ll find out:

  • The tactics, trends and tools that are falling out of favor with industry leaders, and other shifts marketers should keep an eye on
  • How to develop demand gen marketing strategies that can attract and convert the modern B2B buyer in 2024
  • Expert opinions on the most important topics facing B2B marketers today”.

The Future of B2B Demand Generation: What’s to Come in 2024 and Beyond

Adweek

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