Content Marketing Institute is hosting a webinar ‘Content and Marketing Trends for 2024’ on December 6-7, 2023, at 1.00 pm ET. The CMI team says, “It’s that time of year. Planning season. With 2024 just weeks away, are you ready to tackle your content marketing strategy for the new year? Join us on December 6 and 7 for our FREE digital event, Content and Marketing Trends for 2024. You’ll learn what’s in, what’s next, what’s working – and how to leverage these new approaches to advance your strategy. Not only will you be inspired, but you’ll also walk away with practical... [...]

The content marketing market is expected to grow by $584.02 billion from 2022 to 2027. The growth is driven by the increase in social media users. Content Marketing Institute contributor Lisa Murton Beets has published an article featuring 39+ content marketing statistics to help you succeed in 2024. She says, “Our second annual  Content Marketing Career & Salary 2024 Outlook explored the use of generative AI tools at work, employee engagement, and career paths. How much content marketers get paid The average annual compensation for a U.S.-based content marketer working full-time for... [...]

Content marketing is a marketing strategy that involves creating and sharing relevant content to attract and engage an audience. The goal is to increase brand awareness, sales, engagement, and loyalty. Ahrefs contributor Si Quan Ong has shared 17 actionable content marketing tips. He says, “Struggling with your content marketing? Don’t worry. Below is a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales. If you create content for the wrong people, visitors won’t translate into customers or clients. For example, if a conversion... [...]

AI Image Library is being launched at 9:00 EST. It comes with Unrestricted Private Label Rights. Use them in your own business, of course, but there’s more you can do. You can sell it as a downloadable product, sell access to it for a monthly fee, or even give it away. You can offer it under your own name just as though you had created these graphics yourself. It includes 10000 AI Images covering 30 niches. Get your copy here: AI Image Library.  [...]

The latest The SERP’s Up SEO podcast episode is titled ‘I would do anything for links, but I won’t do that’. The WIX SEO Hub team says, “Where is the line between good and bad link-building practices? In what scenarios can links make the difference in a site’s rankings? Understand the pivotal role that links have in your overall SEO scheme this week, as we uncover what links look like in the eyes of Google and how you should be incorporating them into your website. Ashwin Balakrishnan joins hosts Crystal Carter and Mordy Oberstein the show to share his experience... [...]

Your data is your competitive advantage in an environment where enterprises are working to grab market share by designing can’t-miss, always-on customer experiences. Your marketing tech stack enables those experiences. That’s where we come in. Digital Marketing Depot is hosting a webinar ‘Maximizing Marketing ROI With a Composable Stack: Separating Reality from Fallacy’ on Tuesday, December 12, 2023, at 1.00 pm EDT. The DMD team says, “Join ActionIQ and Snowplow to see how we work together to flow every customer event in real time and enrich that data — all in one place... [...]

Newsletter marketing is a type of email marketing that involves sending informational and promotional newsletters to customers and potential customers. HubSpot contributor Lindsay Kolowich Cox has published an article featuring 19 email newsletter templates and 12 resources. She says, “If done well, email newsletters can do wonders to help you build an engaged subscriber base, keep your business top-of-mind, and nurture leads that are already making their way down the funnel. However, “done well” means more than just serving up great content. In fact, an often overlooked component... [...]

The launch of Zeus will kick off with an online gathering where Billy Darr will demo what it can do for your online sales. It is designed to help you market on TikTok. (We don’t use TikTok, but a lot of people do, especially young people, so there is a large marketing opportunity there.) If you are still searching for a ready-made marketing solution that is designed to bring in passive profits, Zeus may be just what you need. This could be the easiest way for you to start earning passively at home. The creators call it “The New 2023 World’s First AI-Powered Viral TikTok Builder” Plus,... [...]

Content creation is the process of creating and publishing informational content. It involves: Researching, Generating ideas, Creating content, Promoting content. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Avoid These Unethical Marketing Practices’ featuring Lauren Teague. The SME team says, “Spending a lot of time creating content deliverables for clients? Looking for a smart way to repurpose and amplify content? Discover how to 10x the content your clients already have for more awareness, engagement, and growth.” https://www.youtube.com/watch?v=94uoT-aeYhI   Social... [...]

Neil Patel has published a new video ‘Behind the Scenes Business Trends We Are Seeing’ sharing useful insights on new business trends. He says, “In the fast-paced and dynamic landscape of the business world, much of the transformative action occurs away from the spotlight. Delving into the concealed recesses of industry dynamics reveals a tapestry of evolving trends that shape the future of commerce. From discreet technological shifts to subtle changes in consumer behavior, the behind-the-scenes narratives of businesses are often the true drivers of innovation and success.” https://www.youtube.com/watch?v=XMFTkzuzLVQ Neil... [...]