On-page optimization, also known as on-page SEO, is a practice that involves optimizing a web page’s content and HTML source code to rank higher in search results. The goal of on-page optimization is to help search engines and users better understand and digest the content on a page.

Copyblogger has published ‘On-Page Optimization: A Top Agency’s Guide to Publishing Content for SEO’.

Aleks Stoyanov says, “Think about the words you choose when you use a search engine. You want them to be as specific as possible, right? This helps ensure that you’ll find what you need.

Well, a search engine’s job is to review content and recognize certain keywords and other on-page SEO elements. They’re signals that help Google determine what a page or post is about.

In other words, Google wants to give a user what they’re looking for … so if your on-page elements are clear and relevant, Google will think it matches a user’s search intent. Then Google displays it to the person performing the search.

Google cares about on-page SEO signals when ranking pages, and if you want to get your content in front of more interested prospects, then you should too.”

On-Page Optimization: A Top Agency’s Guide to Publishing Content for SEO

Copyblogger

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