This is a reminder for the DMD webinar to be held on November 14, 2023.

The struggle is real and it’s here to stay: browser privacy is making an impact on your marketing campaigns. Organizations are facing an increasingly challenging landscape to track users. The combination of regulation, tracking prevention technology, and user privacy results in businesses making the wrong decisions from inaccurate and incomplete marketing attribution and customer behavior dashboards.

Digital Marketing Depot is hosting a webinar ‘Go Beyond Cookies and Stay Ahead in a Privacy-First World’ on Tuesday, November 14, 2023, at 1.00 pm EDT.

The DMD team says, “Join Snowplow, Snowflake and Slalom to instill confidence in your marketing attribution and ensure trust in your customer journey analytics dashboards by mastering the essential adjustments needed. You’ll also learn:

  • The impact browser privacy has on your marketing campaigns and why Google Analytics-based dashboards may be inaccurate
  • What changes to make to guarantee trust in your marketing attribution and customer journey analytics dashboards
  • How to track logged-out users for over one year with Snowplow and Snowflake (and consent).”

Go Beyond Cookies and Stay Ahead in a Privacy-First World

MarTech

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