The Power of Second Chances in B2B Marketing [Podcast]
MarketingProfs has published a new episode of the Marketing Smarts podcast ‘The Power of Second Chances in B2B Marketing’ featuring Kellie Walenciak.
George B. Thomas says, “It’s time to champion the underdog, says Kellie Walenciak in Episode 572 of Marketing Smarts.
It’s easy to see where that refreshing take comes from: Kellie is the head of marketing and communications at Televerde, a company that provides incarcerated women with second chance opportunities.
“Every milestone in revenue also marks another step towards transforming another life and granting another deserving individual of that invaluable second chance that allows them to change their own lives, change the trajectory of their future, and also the lives of their families,” Kellie explains.
She also speaks about how working for Televerde has helped find her own purpose, and why marketers are uniquely positioned to ensure that purpose extends beyond the walls of the business.”
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