Digital Marketing Institute has published a new report titled ‘Most Important Marketing Skills, Biggest Challenges, & the Impact of AI’.

The DMI team says, “Our report from the survey, DMI Insights: The Most Important Marketing Skills, Biggest Challenges, & the Impact of AI, provides invaluable perspectives and feedback which will continue to drive the kinds of content and learning that we know our community needs.

In this report, we explore the following questions:

  • What are the most important skills for marketers?
  • What skills are marketers looking to develop in 2024?
  • What qualifications do marketers want?
  • What challenges do marketers face?
  • What impact is AI having on marketers?”

Most Important Marketing Skills, Biggest Challenges, & the Impact of AI

Digital Marketing Institute

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