Experiential marketing is a marketing strategy that involves providing customers with real-life experiences to increase sales, build understanding, and raise awareness of products or services.

HubSpot has published a new video ‘How to Use Experiential Marketing to Grow Your Business’.

The HubSpot team says, “Ever wonder how some brands inspire such dedicated, loyal fans that become so invested in their product that it becomes an extension of themselves? It’s no coincidence, but rather the power of experiential marketing. In this video, we’ll take a deep dive into what experiential marketing is and share how HubSpot used this innovative strategy to help us reach $1 billion in annual revenue and create brand loyalists for life.”

HubSpot

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