2024 Trends in Digital Marketing [Podcast]
The latest Digital Marketing Institute podcast is titled ‘2024 Trends in Digital Marketing’.
Will Francis says, “Yes – it’s that time. For our most popular podcast of the year!
We’ve asked 6 of our experts what they’re looking out for in 2024 in digital marketing. AI is of course the main focus, but we get to look more closely at it within the realms of social media, paid ads, marketing strategy, careers, and search (SGE).
Just a few other things they suggest we watch include Instagram Threads (now will it really take off?), LinkedIn (now at over 1 billion users), the E in EEAT (Expertise), as well as learning to be sceptical of Google and paying attention to the priorities of young audiences.”
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