SEO-driven content is content that is created to attract search engine traffic. It is useful to users and is optimized around a specific keyword.

MOZ has published the latest episode of the Whiteboard Friday video ‘SEO-Driven Content Architecture’ featuring Adriana Stein.

The MOZ team says, “Does all of your content come together in a structure that allows it to be scaled? Learn how to accumulate organic traffic, clicks, keyword rankings, and drive conversions by creating SEO-driven content architecture.”

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